In 2025, the business will plummet, the payment period will be long, and the people of doors, windows and curtain walls will be struggling

No matter how CCTV's news network is "broadcast", the current personnel optimization, change of coaches and reorganization of design institutes and state-owned enterprises are ...... In fact, it is a real-time roadshow of industry transformation!

Many colleagues are sighing:

Now it's not a question of whether you can live well, but whether you can survive!

As of September 2025, a total of 1,366 construction enterprises across the country have entered bankruptcy proceedings, with an average of 7 companies exiting the market every day, and an average of 324 bankruptcies per month in June. Among them, 4 special-grade qualified construction enterprises entered bankruptcy and restructuring in the first half of 2025 due to the debt crisis.

At the same time, since the "Evergrande incident", at least more than 30 curtain walls, doors, windows, and material companies have disappeared from our field of vision.

Under the dual variations of unsalable residential buildings, commercial vacancy, as well as the ebb of traditional infrastructure and new energy transformation, domestic pressure and overseas fierce wars, whether it is the giants of state-owned central enterprises, or private leading enterprises and small and medium-sized enterprises, the strategic layout and risk resistance of small and medium-sized enterprises are undergoing a cruel stress test.

There is no way out for transformation, differentiation is survival!

If you have less work, even if you do the work, when will you get paid, it is also a problem!

The shrinkage of real estate and the slowdown of the construction industry have intensified the competition between the door, window and curtain wall industry, enterprises and individuals. In this fourth quarter, how many design, construction, and material companies will be unable to sustain because of the broken capital chain?

With the difficulties of enterprise development, countless doors, windows and curtain wall people are even more so...... All the "big changes" reflect the difficulties of "grassroots people"!



1. The volume of engineering business has plummeted

In the first half of 2025, the construction area of housing construction in 30 regions will have negative growth, of which Jiangxi, Liaoning, and Heilongjiang will all have negative growth of more than 30%, and Gansu, Chongqing, Tianjin, Tibet, Jilin, and Guangxi will all have negative growth of more than 20%, (data from China Construction Industry Association)

During the same period, the door, window and curtain wall industry was also clearly polarized, and the output value of leading enterprises rose steadily. Small and medium-sized enterprises are almost in a state of semi-shutdown, especially medium and large door and window enterprises, and salary cuts and staff reductions have become the main work content in the past two years. (Data from China Curtain Wall Network Annual Project Declaration Form)

Of course, there are also areas where the construction area of houses is still increasing, but the amount is not large! Now everyone in the field of doors, windows and curtain wall engineering can basically feel that "life" is getting less and less!

Under the absence of monks and porridge, many times the shortcomings are exposed, and it is not a question of whether a single enterprise or practitioner wants to continue to survive in the industry.

On the other side of the data is the cruel reality of the cliff-like decline of traditional businesses:

What we are experiencing......

The contraction of market size and the sharp decrease in demand orders - mainly affected by the slowdown in the start of real estate projects and the delay in completion, doors, windows and curtain wall enterprises generally face insufficient orders, or insufficient market stock funds, and reduced confidence in undertaking engineering projects.

At present, the leading enterprises of doors, windows and curtain walls can still rely on stock projects to maintain operations, while some small and medium-sized enterprises are in the dilemma of shutdown and production, which can be clearly seen from the market performance of real estate enterprises. China's central enterprises such as China Construction, China Railway, CCCC, and local construction engineering groups remained stable, but the market dominated by private enterprises generally decreased, and the overall market volume declined significantly.

Without orders, a large number of enterprises and personnel are destined to be eliminated! The company belongs to the boss, and the money that should be obtained and earned has already been earned.

But countless grassroots employees, if they have some savings over the years, if they don't have savings, it will undoubtedly make things worse!



2. When will the money be received when the work is done?

It's okay to work, but it's uncertain when to give you money, so how dare you do such a job, I'm sure countless people will answer, even if it's idle.

Cash flow problems are often the last straw that crushes doors, windows and curtain wall enterprises!

In the past, the accounts receivable turnover days of enterprises in the industry were generally 98 days, but by 2024, it will be directly extended to 140 days, and the average bad debt ratio will rise to 8.7%. This is the case with the data for 2024, and there is no relevant data released this year, and it is not difficult to find that this phenomenon is very common.

To give a simple example, there may still be someone on credit for the original purchased materials, but now the materials are needed. If you don't give cash, most companies will not provide supply.

I can't get money for work, or I can't get the material money if the materials are supplied; After delaying again and again, what should have been profitable is difficult not to lose money if it drags on for a long time.

Now this phenomenon has extended to many project managers of doors, windows and curtain walls, and it turns out that even if they cannot pay wages on time, they are half a month or a month at the latest. But how many companies are now delaying their salaries for more than half a year?



3. Everyone is struggling

In the field of doors, windows and curtain wall engineering, there are many projects when the market is good, and the payment of a certain project is not timely, and it can be barely maintained through other projects by demolishing the east wall to make up for the west wall. But now there are fewer construction projects, and many well-known leading enterprises, especially large state-owned enterprises and large central enterprises, have begun to sink to some counties and some market segments.

Isn't this the law of survival in nature? Big fish eat small fish, small fish eat dried shrimp, and dried shrimp is not eaten, so they can only eat some mud.

So many small companies can survive in this wave, and as for how long they can last, no one knows.

The company is difficult, after all, it is an enterprise...... The most difficult thing is the countless doors, windows and curtain wall people, where should they go now?



Fourth, the most difficult thing is countless construction workers


Now, there are helpless doors, windows and curtain wall practitioners everywhere, and some have had to leave the industry for various reasons.
I am also tired of "involution" when I stay, and I can never finish my work every day, endless meetings, and endless plans ppt, and I am very tormented every day; Not only that, but now many companies ask employees to leave "actively" through salary cuts, layoffs, waiting, talent sedimentation pools, etc.
Maybe everyone has had the idea of leaving, and they feel that leaving is not necessarily worse than staying. It's just that most people with doors, windows and curtain walls don't know what they can do after leaving, which may be the most real feeling and the most unsolvable embarrassment of many colleagues!



5. The conclusion is written at the end

The reality is like this, very cruel.

After working hard, many people can't change their current situation, there are not a few people like this, and there is no way! Otherwise, suffer, or change careers!

In the face of the next road, we need to constantly improve our comprehensive ability in all aspects, and only when our ability is strong enough can we better adapt to the development of the whole society.

All the people on doors, windows and curtain walls can only correct their mentality and keep working hard.

Some people may say that hard work does not necessarily lead to good results!

But if you don't work hard, there will be no results, which is also an indisputable fact.